Strategic Planning: Start with the End in Mind

Strategic Planning: Start with the End in Mind https://wahospitality.org/wp-content/uploads/2018/08/shutterstock_766880638.jpg

by Anthony Anton, President & CEO

Your business needs your strategic thought now more than ever. In May, I started encouraging members to move from being the firefighter of your business to being the fire chief of your business.

Firefighters don’t prevent fires – they limit the negative. Everything the firefighter does only impacts the present. Examples of this include the front desk no-showed and your hotel needs to get the shift covered or the POS system just went down.

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